Everything is going interactive nowadays! You see people wanting to interact with the technology they use. We have the web and mobile as channels to interact with graphics and with our environment.
I love watching movies, especially suspense thrillers and horror films. What I love about the genre is it always keeps everyone on the edge of their seats! I love the reaction of people when something scary comes on the screen. Imagine watching a movie and it allowing the viewers to literally interact with what they are watching. That would be really awesome for me! You just need to enter your mobile number and during the course of the movie, you will get a phone call from one of the lead actors/actresses. The actor then tells the viewer what he or she needs to do!
I have included a video on the 13th Street Interactive movie promotional ad! I wonder when we will get the chance to experience this!