Current entrepreneurs use a fusion of internet marketing and traditional advertising to drive traffic on their website and e-commerce stores. To get the benefits of internet marketing, you will need the right tools. A multitude of apps and online tools are available on the web to coordinate your marketing efforts. Some tools make it easy for you to interface with consumers, while others can help you in the management of marketing responsibilities. By choosing the right tools, you can boost the success of your business. Can you identify the right tools?
Choices are unlimited, so it is difficult to select the right tools. Some tools are free, some are complicated, and others are expensive. You may find it challenging to try every tool in order to pick the right one. To make things easier, here are some useful tools to give a boost to your marketing efforts.
Buzzsumo (Content Marketing)
With Buzzsumo, you can find shared content on certain websites or topics. This tool allows you to filter a list of specific content, such as blogs and infographics. Advanced features of Buzzsumo, such as monitoring and influencers are powerful methods to get a competitive edge.
This tool is free with limited results. The starter plan costs $99/month, and it can be useful for small teams and bloggers. Agency teams can get pro features and API access for $299/month. Buzzsumo’s enterprise version is available at $999/month. It is great for large teams, publishers and brands.
SharpSpring – Marketing Automation
SharpSpring features affordable and powerful marketing automation for everyone. This tool helps you to drive more leads, optimize your marketing efforts and convert leads to sales. In comparing Act-On features, SharpSpring competes in render testing, dynamic content and email designer.
This tool can track customers and provide you with the necessary information. You can build essential rules to design dynamic content and target emails to access your customers.
Ahrefs For SEO
Marketers have to understand search engine optimization (SEO), so Ahrefs can be a good choice. With Ahrefs, you can track the performance of keywords, measure social metrics, perform analysis of backlinks, explore trending content, analyze website content, do keyword research, and measure keyword positions.
Ahrefs is an all-in-one tool for SEO that will guide you to outrank your opponents. Plans may range from $79 – $2,500 per month. You can get reliable results and quality data with Ahrefs.
No doubt, social media platforms play an essential part in the success of a business, regardless of industry, age or size. Without social media marketing, it is not possible to thrive in the digital era. With Hootsuite, you can schedule posts of social media and save time. This tool comes with several features to increase the engagement of your business.
With the use of Hootsuite, you can identify influencers for leads and marketing teams. It helps you to answer questions in comments without visiting each platform. Pre-written responses are available for your convenience. Social media marketing can be easy with this tool. Hootsuite makes it stress-free for you to manage 30+ platforms at a time.
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