Not having a website today could spell disaster for any brand trying to make it big. The first thing anyone does in today’s Internet society is see if they can find a brand’s website to get more information if they are interested in something. It’s just how it works these days. Just having a website though is not enough to make your brand as visible as possible. You also need a whole lot of website optimization in order to rank well on search engines, which in turn will bring more people to your website.
There is a whole science behind website optimization, and understanding it all can sometimes be a daunting task, but it doesn’t really have to be that way. There are of course a number of important website optimization factors that have higher impact on your search results than others. Some of these important factors are quite easy to address as well, and they don’t require much programming skills at all. However, some of them do require a level of programming in order to be implemented. For the most part though, things are quite straightforward.
One of the most important factors, and one that has many times been addressed and spoken about by Google (for example), is the speed of your website. The time it takes for a website to load apparently has significant “pull” when Google ranks sites for search results. If you have a fast website, Google is more keen on presenting it further up the ranking ladder than a slow loading website. It’s quite understandable as well.
How do you go about making your website faster? Is it simple? Well, in many ways it is quite simple. Not only that, but content management systems like WordPress have a way to simplify the task of speeding up websites. Implementing website optimization on a WordPress install is one of the simplest things you could ever do.
Another thing you can do to speed up your site is to use a CDN. When we started using MaxCDN, we noticed a huge increase in speed here at Bit Rebels. Let’s look at a few more examples of how you can speed up your website…
We can look at a lot of them in a fresh infographic called, Fast Websites: What Makes A Website Fast?, which is presented to us by Papaki. This infographic will show you the most vital parts looked at by search engines as well as how you can analyze and optimize your website. It is literally jam packed with suggestions which will help you through the website optimization process and help you to a faster website. Remember, a fast website is not just a way to rank higher on search engines. A fast website is also a way to present information faster to the visitors, who of course enjoy fast websites more than slow ones. The result of that is simple, more visitors means more success.
Papaki’s Ultimate Guide To Website Optimization
(Click Infographic To Enlarge)