Have you ever wondered what the differences are between men and women when it comes to social networking? Well, one thing has been proven, and that is that women are much more likely to have interaction than men. Also, women have much higher follower or friend rate than men. I guess that could be explained by nature itself really, so we don’t have to go too much into those statistics. What I find really fascinating is the fact that there is a huge difference between men and women when it comes to using social networking services each and every day. Yeah, that’s right. We’re talking about a research that has pulled up some really interesting results.
2,000 broadband households were asked these questions, and the answers were somewhat surprising. Not only are women a lot more active on social networking websites than men, but they are also buying a lot more hot technology gadgets. This study has completely made me reevaluate the way I think about technology. The fact that we here at Bit Rebels have about 55% male and 45% females visitors doesn’t really support those statistics, but then again, a geek news website isn’t the same thing as a gadget or a social networking service, is it?
The study was undertaken by Parks Associates for HSN and speaks a lot more in the favor of women than men when it comes to social networking. It shouldn’t come as a big surprise that when you have a look at the Top 100 Twitter Users, the majority of people on there are actually females. However, when it comes to gadgets, I am a bit surprised really. I mean, I think a lot of people would agree that we have always thought that men are the ones who most likely become shopaholics when it comes to gadgets of all kinds. But, as this study shows, women are way more active on social networking websites, and they also buy the hottest gadgets. That’s just awesomeness!
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Via: [Chip Chick]