This Is What Shoe Heaven Looks Like!

02/06/2010 | By Diana Adams

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Is it just me, or does it seem like the coolest stores are always in Tokyo? Recently, Nike opened its second flagship store in Tokyo and it is like nothing you’ve ever seen before. I’m a high heels girl all the way, but after looking at these pictures, I’m inspired to go buy a pair of sneakers right now.

Very different from the New York store, the interior of this store was designed by Masamichi Katayama. In the video below, he explains that he designed this store to be like a piece of playground equipment or a big toy so the consumer could return to a childlike state. Wow, I’d say he succeeded for sure.

This store is three stories tall, and according to Fast Company, “All three floors feature training centers themed to different sports. The third floor features the Nike Bootroom, a salon exclusively devoted to soccer attire. On the second floor is a NIKEiD studio where people can design their own shoes. First floor services include a running studio, including a gait analysis clinic, with a community running club that will meet there several times during the week.”

In addition to the chandelier made of 400 pairs of shoes, this store is decorated with over 4,000 pairs of shoes and those aren’t even the ones that are for sale. This makes me want to go to Tokyo just to check out the creativity in the design of this store firsthand. Amazing. Inspiring. Insanely cool.

Thank you to @krystynchong and @terrinakamura for, as always, being a source of inspiration to me and introducing me to this store through your tweets. Also, thank you to http://tokyofashion.com and http://www.etoday.ru for the unbelievable photos below.

Author: Diana Adams

By day, Diana is the CEO/owner of Adams Consulting Group, Inc, a technology services and business solutions consultancy firm serving the specific needs of its clients in advertising and public relations. By night, she lives and breathes by writing. After publishing a small cookbook last year, she is now working on her new masterpiece, scheduled for publishing next year. “I could write all night long and not get tired of it. I think that is when you know you’ve tapped into a true passion. Whatever that thing may be, if you could do it all day or night long, lose track of time, ‘wake up’ ten hours later, and still thirst for more, that is a passion, and I feel like I’ve found that in my writing.” Diana also spends many hours each week assisting the homeless men and women in Atlanta. You can find her on Twitter at @adamsconsulting.

10 Comments

Krystyn

February 6th, 2010

I want to go to Toyko. badass! My kind of food, too. Mike on the other hand, wants to live in Amsterdam – travel Europe, etc.

This is one reason why I want to go to Japan. They rock it like no other! I knew you’d love the shoes, D!

Tokyo. Yeah, baby!

[Reply]

Diana Adams Reply:
February 6th, 2010 at 7:08 pm

Thank you darling!! You always inspire me and I love you and your super fab tweets. Yep, you were right, as soon as I saw that one, I had to stop what I was doing and write about it. Tokyo rules, absolutely! That store makes the malls here in Atlanta look like run-down buildings on skid row. Haha!

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Stephen - NYC

February 6th, 2010

Diana,
I do not know what to say about this story, since I do not buy that brand of sneaker. But pictorially, it looks great. As for you being a high-heel person, I suspect that if you bought sneakers, you’d have to adjust some pants to account for the longer length needed. Ok, enough fashion.
I just had to write you about a picture I just saw on PeopleOfWalmart.com. It’s entitled Bozo the Clown from Feb 1. I want you to be warned, because if you visit the site (and you should every so often, ’cause it’s just funny) you will have to avoid said picture.

[Reply]

Diana Adams Reply:
February 6th, 2010 at 7:03 pm

First of all, I have been to that site before. I have mixed feelings about it. I mean, it is really funny and all, but part of me feels really bad for those totally unfortunate looking people and I want to go to them and give them a makeover or something.

But I can tell you this… now that I know there is a clown on that site – OH HELL NO will I be visiting it again. YOU KNOW how I feel about clowns. And, if you push the point, beware, you may wake up with a snake in your bed, because I know your fears baby….

Eeeewwww……… just kidding.

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cathy

February 7th, 2010

Wonderful.
http://www.voguesale.com

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Terri Nakamura

February 7th, 2010

Awesome, Diana! Thanks for writing about this cool store! Since the original tweet was linked to a Russian blog post, it was great to get the scoop in English!

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