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Everything you know about Web Design is WRONG!

10/05/2009 | By Richard Darell
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Everything you know about Web Design is WRONG!

Have you been working as a freelancer or otherwise in the web design industry for several years? Have you learned the trade by looking at what everyone else does? Well, as Dan Willis says in this quite controversial speech at the 2009 SXSWi event -”Everything you know about web design is wrong!“. What he means is that if we are to progress in the web design business we need to try new things. Just as the movie makers struggled to break free from the theater, designers are doing the same thing today.

The era of “presentation” web design is over and we need to find the next generation web design in order for the business to keep developing and evolve. Too many people have stagnated inside the, up to, 10 year old way of thinking that web design is all about presentations.

Watching this clip is quite inspiring however be prepared to listen carefully. The guy speaks at the speed of light and the sound quality is somewhat horrid. However, do take the time to watch it. It’s only 4:44 minutes long and it has tons of pointers and ideas how we should “dare” more. Try new things, if only for a while. Amazon does it, so why can’t we. Be original.

More Articles By Richard Darell

Author: Richard Darell

Creatively inspired by everything design and music Richard Darell founded Bit Rebels in mid 2009. Focusing on design, geek and technology the site was to provide short and intense articles about knowledge building topics with a twist. Rapidly expanding Bit Rebels welcomed a slew of new writers to add their flavor to the site. In its first 4 months Bit Rebels will already have had over 1,000,000 views and growing. Richard shares his time between writing and producing songs for international artists as well as being a designer/developer and running BitRebels.com and Minervity.com. Richard hails from Stockholm, Sweden but also spends time in Los Angeles.


15 Comments

Andrea La Valleur

October 5th, 2009

great perspective.

[Reply]

Pam - Ryvon Designs

October 5th, 2009

Those were some of the best and more valuable minutes spent watching a screen. Thank you. I like how he makes his points very clearly:
1) Design should solve a problem.
2) Design is larger than “pretty”.
3) It is User driven, not CEO driven…don’t fool yourself.

Although already practicing these to some extent, I will certainly be keeping these in mind and be more aware to apply them fully.

[Reply]

Kay

October 5th, 2009

Great video, I am blogging my opinions this very moment !

[Reply]

Hernan Valencia

October 5th, 2009

Awesome post Richard!

[Reply]

Richard Darell

October 6th, 2009

Thanks you guys! Yeah, I think he has a fundementally good point in what he says. I really think we have to step it up a bit in order for the internet to really become an all market forum. Not that it’s not already but there’s so much more that could be done.

[Reply]

rogelio

October 6th, 2009

Thank you for posting this. Great video.

[Reply]

Joyce

October 6th, 2009

Awesome video! He does talk fast though. I watched it twice to make sure I didn’t miss anything.

[Reply]

Steven

October 8th, 2009

Great summary!

I really want some jambalaya now…

[Reply]

Derrick

October 9th, 2009

Just true. Nothing else to say except to add that design begins with strategy of the client; targeting the intended users.

I mostly concerntrate on the users but first looking at the client’s intended strategy and plan and advice if necessary.

Great…Just great. Thanks

[Reply]

Christina Brown

October 9th, 2009

Nice post. Functionally beautiful, standards compliant designs that WORK. Thanks for the contribution Richard –

[Reply]

beckhart

October 20th, 2009

I am currently working with a web design company on a project that is, so far, not going so well. The lines between what is their responsibility and what is my responsibility are vague. I hired them to design my website. As it turns out, they’ve done little more than provide a template. Since they’ve provided admin. log-in information, it looks like I’ll have to learn to fix this myself which, based on what you’re saying, might be a good idea; changes on the fly. Whereas before I thought that screamed ‘inexperience’ maybe it’s not such a bad thing!

[Reply]

Vincent Goombatz

October 22nd, 2009

I want my 4 minutes and 44 seconds back.

[Reply]

maverick

November 27th, 2009

the video is really inspiring. great post.

need more of such stuff.

thanks for sharing.

[Reply]

lavanya

January 25th, 2010

Great Video. Thanks for sharing.

[Reply]

@hannibal666

February 7th, 2010

Dan Willis isn’t saying anything new. Anyone following online or interactive design (even casually like myself) understands Willis. Obviously, the things he emphasizes have occupied the minds of the experts for years.

That said, I don’t think Dan Willis is wrong. And maybe it’s important that he keeps on beating this dead horse because way too few can or try to apply the best practices. Instead, they just do things.

Don’t believe me? Check out http://www.hc-consulting.ro – they’ve been talking about these things for years.

@hannibal666

Follow @hannibal666 to #enlightenment!
http://www.twitter.com/hannibal666

[Reply]

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