Found a screensaver that Brand Studio created for Toyota. Its actually a very simple interactive screen saver that gives emphasis that every 5 seconds one more Toyota car appears in the world. It opens with a car being pushed to the right side of the screen, looks rather normal but after the car is out of sight, a clock opens and a car morphs showcasing the different Toyota models. Check it out here.
Creativity is truly the name of the game when it comes to creating visually and auditory experience. It is not just enough to have your brand’s logo on the material but it has to be interactive to go above the clutter.
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