We have heard it in the news, and it has become quite apparent when you see all the changes that Facebook and LinkedIn are focused on lately. I am talking about businesses and how they do business with each other. If you are a company or a B2B (business-to-business) marketer, it can be hard to choose what social networking platform to use in order to maximize your reach. Just a couple of years ago, I didn’t really have a clue about this whole area of Facebook ...

